Thursday, September 23, 2004
  • New Technologies Will Disrupt Mass Media, Mass Marketing, Says Forecast 2005 Panel

    During a session at yesterday's Forecast 2005 entitled "Disruptive Technologies," a group of panelists debated the impact of various technologies such as DVRs and … Read the whole story

  • Your Audience Is Smarter Than You Think

    In behavioral targeting we talk a lot about how a publishers' greatest asset is their audience. Obviously, the audience is what advertisers are buying, … Read the whole story

  • MediaPost's 2004 Creative Media Award Winners Announced

    Winners were announced last night at MediaPost's 2004 Creative Media Awards at the Marriott Marquis in New York. Read the whole story

  • Forecast 2005 Asks: Is The Ad Business Dead?

    A panel of industry bigwigs at yesterday's Forecast 2005 addressed the possibility that the ad business is dead. Read the whole story

  • USDTV Surpasses 10,000 Subscriber Milestone

    U.S. Digital Television, the first over-the-air digital subscription cable channel service in the United States, has surpassed 10,000 subscribers. Read the whole story