Audience circulation statements have become the bane of magazine advertisers and media planners for two big reasons: They take so long to process that … Read the whole story

Despite the medium's supposed clutter, the TV networks' big-hitting programs are anything but lost. New shows, such as the highly touted "The Apprentice: Martha … Read the whole story

Although it described the talks as "very preliminary," Publicis Groupe's acknowledgement of an interest in Aegis Group has triggered a flurry of activity among … Read the whole story

Giving viewers some extra insight to its show, NBC's "Medium" will team with TV Guide magazine in offering a special "3-D" episode of the … Read the whole story

Market researcher the Steadman Group will begin providing audience measurement for radio, television, and print in Kenya, it was announced this week, employing Arbitron's … Read the whole story

Media buying heads speaking at The International Radio & Television Society Foundation's "Newsmaker Breakfast" on Thursday told attendees that "the messaging and message both … Read the whole story