California lawmakers have passed a bill that would prohibit social-media platforms outright from algorithmically recommending content to users under 16. Read the whole story

We want to stop. To quiet the noise in our heads. To resist the urge and fight the impulse. To walk away without regret … Read the whole story

Jeremy Miller's last day on the job at Dentsu was Aug. 14, but he will be sidelined during a "notice period" that extends through … Read the whole story

The campaign shows how Google's Gemini app saves time by streamlining, automating and simplifying daily tasks, giving people more time to do what they … Read the whole story

Snap has expanded the beta version of its recently launched attribution model to boost campaign engagement for app advertisers by connecting Snap Ads insights … Read the whole story

Google now wants users' memories and chats imported from other chatbots into Gemini. This will have a substantial impact for advertisers. Read the whole story

Thus began a project resulting in a new ANA paper, "Influencer Marketing: Reducing Waste and Optimizing Investment." There are parallels with programmatic media: complexity, … Read the whole story

Publicly clashing with prominent news anchors reinforces Trump's messaging that mainstream media outlets are dishonest and biased against him. Read the whole story

Ad industry groups are urging California Governor Gavin Newsom to veto a recently passed bill that would broadly restrict businesses from selling or sharing … Read the whole story

The European Commission has reclassified ChatGPT as a "very large online search engine" and Reddit and Roblox as "very large online platforms" - required … Read the whole story

Among the evidence marketing guardrails have gone off the rails: racist Halloween costumes and ads that show violence against women. Read the whole story

It was a question that even stumped Gemini: Who is the actor in the Chase commercial who is beleaguered by non-human gadgetry until he … Read the whole story

More than half of the media budgets in several consumer packaged goods categories are going to retailers that sell advertising. Read the whole story

Large appliances are now considered a disposable commodity. They have a shelf life, like a carton of milk. Read the whole story

Amazon Fire TV has a leading 37% share of open programmatic ad spend across all streaming screens. For smaller screens, Android dipped to 15% … Read the whole story

The firm, part of Stagwell's Marketing Cloud division, offers services including audience quantification, campaign management and media optimization. Read the whole story