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by Joe Mandese
Ad spending in the major U.S. media - especially among national TV, newspaper, radio and B-to-B media outlets - has slowed down from earlier … Read the whole story
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by Erik Sass
Clear Channel Spectacolor is building a giant complex of outdoor advertising into the new "City Center" of Westgate, Arizona--or rather, the advertising appears to … Read the whole story
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by Wayne Friedman
In a deal that would radically reshape the Spanish-language media market in the U.S., Mexican broadcaster, Televisa, is considering starting another U.S. Spanish-language broadcasting … Read the whole story
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by Joe Mandese
Arbitron has been hit by a double-whammy in its push to introduce a new radio audience measurement service based on its storied portable people … Read the whole story
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by Wayne Friedman
In the midst of a languishing upfront sales season, Cartoon Network is reorganizing its advertising sales organization. Longtime Cartoon Network advertising executive Kim McQuilken … Read the whole story
COMMENTARY
by David Goetzl
There's at least one sad aspect about MTV's "The Hills," the new spin-off of the popular guilty pleasure "Laguna Beach." There's no way it … Read the whole story
COMMENTARY
by Kenny , Karin Searle
1 - Pontiac 2 - Altoids 3 - Teen Vogue 4 - Capital One 5 - Loreal Click here to view these placements. Data … Read the whole story
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by Wayne Friedman
Competition from Internet and other digital platforms won't get in the way of cable networks anytime soon--the industry will continue to grow at double-digit … Read the whole story