Caught off guard by the broadcast networks' shocking announcement that they had asked Nielsen to move from program ratings to "commercial ratings," cable TV … Read the whole story

PASADENA, CALIF.--The broadcast part of the Television Critics Association kicked off Saturday, CBS' day, with one pressing question: Why do the networks have so … Read the whole story

The $6.2 billion upfront advertising cable market has slowed to a glacial pace. "Basically, it's a stalemate," said one sell-side cable executive. Media agencies … Read the whole story

TV advertising revenues continue to hurt media companies' financial results. Net profit at General Electric's NBC Universal slipped 10% in the second quarter to … Read the whole story

Although it's touted as "ad-free," satellite radio may provide a perfect vehicle for a new generation of direct marketers, according to Jordis Rosenquest, senior … Read the whole story

Controversy breeds nice daytime drama ratings. As a result of Star Jones Reynolds' firing scandal, ABC's "The View" hit its highest ranking among daytime … Read the whole story

After two weeks on its new night, ABC's big-time hit "Grey's Anatomy" has failed to create much excitement in the ratings. The show is … Read the whole story