Signaling the importance digital database analytics will have on the future of advertising, GM Planworks has recruited a leading expert in the field of … Read the whole story

In a major revision to its global ad spending outlook, ZenithOptimedia Group now predicts the Internet will overtake radio as the world's fourth biggest … Read the whole story

Johnson & Johnson is shaking media up again. The pharmaceutical giant, which unsettled the marketplace in May by sitting out the TV upfront, has … Read the whole story

Clear Channel Outdoor is extending its digital billboard network to four new markets, the company announced today, bringing high-tech billboards to Akron and Columbus, … Read the whole story

The competition between telecoms and cable companies is heating up--especially with Friday's announcement from AT&T. The communications giant received approval from California's Public Utilities … Read the whole story

Is the tide turning for TV news talent to head back upstream to broadcast news? The latest high-profile name to exit cable for broadcast … Read the whole story

The drawn-out auction of the Tribune Company took another unexpected turn on Friday, just a day before the company's self-imposed March 31 deadline for … Read the whole story

CBS owns Thursday, from "Survivor" to "Shark," while ABC's new drama "October Road" is holding its own ratings-wise and topping the competition. Read the whole story