TV broadcasters have announced a number of deals with place-based video networks in recent weeks, highlighting the growing importance of this burgeoning medium. As … Read the whole story
Advances in digital video technologies are putting ads in front of consumers in places many marketers would not have previously imagined - everywhere from … Read the whole story
Clear Channel Communications, which owns Clear Channel Radio and Clear Channel Outdoor, enjoyed a 19% increase in earnings during the second quarter of 2007, … Read the whole story
Publicis Groupe's Leo Burnett and its below-the-line unit Arc have secured a targeted assignment from leading cable operator Comcast. Publicis CEO Maurice Levy said … Read the whole story
TV Guide, once the small-screen listings and information monolith with stratospheric circulation, continues to bleed money. But the company's re-branded TV Guide Network, which … Read the whole story
TV and newspaper company Belo Corp. saw second-quarter TV revenues rise, which made up for still-weak newspaper numbers. But it wasn't enough to move … Read the whole story
It isn't enough for Fox to win the regular TV season--now it continues to clean up in the lower ad revenue-generating summer period. Fox's … Read the whole story
Ford Motor has inked a multi-year product-integration and promotional deal with Robert L. Johnson, founder of BET, and Harvey and Bob Weinstein, founders of … Read the whole story