ORLANDO, Fla -- Amid an atmosphere charged with buzz and speculation, two new digital age data processing systems - Donovan Data Systems new iDesk … Read the whole story
ORLANDO -- Starcom MediaVest's top digital executive reiterated advertisers' deeply rooted frustrations with buying VOD advertising Wednesday at the AAAA conference, calling for dynamic … Read the whole story
As all the major media companies and agencies congregate in Florida for the AAAA Annual Media Conference, it's a given that the topic of … Read the whole story
ORLANDO - In a surprise announcement on the eve of Madison Avenue's annual media gathering here, Starcom MediaVest Group said Dennis Donlin is out … Read the whole story
They say justice is blind--but sometimes justice has a keen eye for some seemingly trivial, but apparently decisive, detail. That's what some high-level Publicis … Read the whole story
In branded entertainment, there is still the good, the bad, and more importantly, the less obvious. Apart from some dramatic music, there was no … Read the whole story
NBC Digital Entertainment says it has good news for Internet TV advertisers on several fronts. More viewers are watching entire online episodes than ever … Read the whole story
C3 has been the new marketplace currency for five months. Data now reveals that for some top shows, the "C" aspect isn't hurting networks, … Read the whole story
Completing its third major distribution deal since November, Crown Media Holdings, which owns Hallmark Channel and Hallmark Movie Channel, has made a multi-year deal … Read the whole story
There was more bad news for the radio industry this week, with the Radio Advertising Bureau's announcement that revenues fell 2% in 2007 compared … Read the whole story
NBC Universal's Local Media has acquired marketing and promotional company Skycastle Entertainment, which will develop an integrated marketing campaign for the group's local ad … Read the whole story
The Los Angeles Times is teaming with Clear Channel Outdoor to bring news headlines and images to digital billboards throughout LA. While highlighting the … Read the whole story
Call it bar-casting. Whatever the name, bars are increasingly popular venues for place-based video networks, which tout the relaxed, convivial atmosphere and high engagement … Read the whole story