COMMENTARY
by Jack Feuer
Digital is not nearly done with us. We need to figure out how to get ahead of the future. Read the whole story
by Wayne Friedman
Although fourth-quarter activity may ultimately change TV's advertising picture, broadcast network TV commercial pricing dropped steeply during the summer: 16% versus the same period … Read the whole story
by Wayne Friedman
A new research study has noted a new trend: less TV and media downloading and more real-time Internet use. Real-time entertainment from YouTube and … Read the whole story
COMMENTARY
by Claudia Cahill
Whatever the challenge, perseverance, courage and collaboration will see us through and create the marketing results we seek. Read the whole story
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by David Goetzl
The post-bankrupt General Motors continues to have a major impact on earnings at Publicis Groupe, dropping 5.3% in the third quarter, although the carmaker … Read the whole story
by Erik Sass
The latest plan to save newspapers -- charging for online content, perhaps with a system of micropayments -- has been slightly deflated by a … Read the whole story
by Erik Sass
Place-based video networks targeting business professionals in office buildings, such as Wall Street Journal Office Network and Captivate are surging ahead in 2009. It's … Read the whole story
by David Goetzl
Perhaps buoying TV networks as they bid on rights for future Olympics, Visa has inked a deal as a worldwide sponsor covering the Games … Read the whole story
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by Joe Mandese
Interpublic, the parent of Mediabrands, and media shops such as Initiative and Universal McCann, this morning reported one of the worst results for the … Read the whole story