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by Joe Mandese
A year after tapping high profile programming executive Jason Meil to run its celebrated Innovations Group, Interpublic's Initiative unit is shaking the division up … Read the whole story
by David Goetzl
Comcast won't turn the NBC network into a cable channel, despite the opportunity to generate hefty affiliate fees and produce a dual revenue stream, … Read the whole story
by Erik Sass
New e-reader apps and devices are hitting the market at a furious pace, and this year's Consumer Electronics Show in Las Vegas is a … Read the whole story
by David Goetzl
With Scripps' networks group pulling HGTV and Food Network off the Cablevision system in a fee dispute, the company has turned to an ally … Read the whole story
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by Joe Mandese
In a sign that the economic health of the media industry may be improving, Nielsen Co. has quietly announced plans to once again hold … Read the whole story
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by David Goetzl
Comcast now has installed EBIF technology in 13 million set-top boxes, a vast majority of its digital-cable footprint. Disclosed by CEO Brian Roberts, the … Read the whole story
by Wayne Friedman
Going into its ninth season, "American Idol" looks to continue its winning ways, but this will probably be secured with an increasingly older viewer, … Read the whole story
by Wayne Friedman
Former Carat senior executive Charlie Rutman will manage all media planning and partnership efforts for The Ad Council, which provides public service ads to … Read the whole story
by Erik Sass
BPA Worldwide, which provides audits for consumer magazine and business-to-business magazine publishers, tackled digital circulation at its annual board meeting on Wednesday. Read the whole story
by Wayne Friedman
So far this year, a couple of broadcast networks can boast about gaining some ratings weight. NBC's "Biggest Loser" hit a massive Nielsen preliminary … Read the whole story