Looking to buy a TV commercial in the last episodes of "The Tonight Show with Conan O'Brien"? You're out of luck. O'Brien's ratings have … Read the whole story
Nick Brien is smart. He's ambitious. He's pugnacious. He also, apparently, is the new CEO of Interpublic's venerable McCann Worldgroup, arguably the most important … Read the whole story
As Super Bowl advertisers look for spots to reverberate beyond the game, marketers have more pedestrian goals: Driving viewers to their Web sites. And … Read the whole story
The ratings among adults 18-49 and 25-54 for both Jay Leno at 10 p.m. and Conan O'Brien at 11:30 p.m. are virtually the same … Read the whole story
After months of speculation that major newspaper publishers will begin charging for online content, The New York Times revealed Wednesday that it will introduce … Read the whole story
NBC might be losing $200 million on the Vancouver Winter Olympics to be held next month -- but there are many reasons why the … Read the whole story
Emeril is serving a new dish to fans -- "The Emeril Lagasse Show," a weekly entree debuting March 28 that's also ION's first original, … Read the whole story
The Olympics are less than a month away -- and NBC Universal sports chief Dick Ebersol has expressed frustration with his ultimate boss, General … Read the whole story
Three respected publications -- The Nation, National Review, The Christian Science Monitor -- representing various political views, have formed the Opinion Leader Network to … Read the whole story
Despite a failure to launch its initial product and a delay in its second, Canoe Ventures has plans to nearly double the number of … Read the whole story
The battle between radio ratings incumbent Arbitron and newcomer Nielsen handed the latter another modest win Wednesday with the news that Black Crow Media … Read the whole story
According to a study from the Kaiser Family Foundation, total media consumption of young consumers 8-18 -- from mobile, TV, games, Internet, etc -- … Read the whole story
Gordon T. Hughes II, the president/CEO of American Business Media, is exiting the association in July. He says he is returning to a career … Read the whole story
Talk about grassroots marketing. Scotts Miracle-Gro has a deal with Major League Baseball to sell seed blends and fertilizers akin to those used on … Read the whole story