Advertising tolerance for online video is much higher than what currently exists -- but much lower versus traditional TV formats. Media companies have not … Read the whole story

It isn't just about passive eyeballs; it's about emotions of viewers that are important, perhaps more so. The Q index, which assigns a number … Read the whole story

Not far away from a release of lineups for the 2010-11 season, five Oscar winners have been cast for network pilots, while two prominent … Read the whole story

In hopes of expanding the marketplace for some of its lower profile cable TV networks, A&E Television Networks Thursday said it has begun working … Read the whole story

Spanish Broadcasting System has stopped encoding its audio signals for measurement by Arbitron's Portable People Meter, again -- but another major Spanish-language radio group, … Read the whole story

More wayward members are returning to the fold at the Magazine Publishers of America. American Media is rejoining the magazine trade association after a … Read the whole story