Thursday, January 27, 2011
  • Broadcast Sector: Improved Profitability, Undervalued Stocks

    Although TV stations continue to report hefty financial gains in recent periods, broadcasters are still trading below the stock market as a whole. "The … Read the whole story

  • How to Make a Winning Super Bowl Ad

    The Super Bowl is a chance of a lifetime for most brands, but at nearly $3 million per 30-second spot, it's also one of … Read the whole story

  • Super Bowl Scores More Digital Viewers

    Young Super Bowl TV watchers 18-34 who have smartphones will be using them heavily during the big game. According to Lightspeed Research, 59% intend … Read the whole story

  • HSN Unveils Android Platform, Verizon Pucks NHL

    HSN, the rebranded Home Shopping Network, is diving into the mobile commerce arena with a new shopping platform, developed by Motricity, for customers using … Read the whole story

  • Canoe Ventures Readies Interactive Ads For Spring

    Canoe Ventures CEO David Verklin said that seven networks will offer advertisers an opportunity to run interactive ads in 20 million-plus cable homes in … Read the whole story

  • Regis Is Leaving Daytime, Not Show Biz

    Regis Philbin said he made a mistake when he announced that he would depart the daytime talk show he co-hosts with Kelly Ripa this … Read the whole story

  • Kohl's Taps Hudgens For Campaign, Twitter Inspires Creative

    Kohl's is rolling out its spring marketing campaign for Candie's, featuring "High School Musical" cutie Vanessa Hudgens. The actress will make her debut for … Read the whole story