MediaDailyNews
Wednesday, April 13, 2011
  • 'Oprah' To Pull In $1 Million For 30-Sec Finale Spots

    The finale of syndicated series "The Oprah Winfrey Show" is poised to pull in $1 million for a 30-second commercial -- a level for … Read the whole story

  • TV Upfront Predicted To Hit $10B, Broadcast, Cable See Double-Digit Rises

    For the first time in many years, broadcast networks' overall ad volume during the upcoming upfront market will grow strongly to over $10 billion, … Read the whole story

  • NYT Pay Wall Cuts Online Traffic By 5%-15%

    Judging by the preliminary results of its online pay wall, it seems The New York Times has managed to avoid catastrophic audience declines of … Read the whole story

  • Advertisers: 'Super Demo' Dedicated To Online Radio

    While the overall audience for digital radio has been growing like gangbusters, advertisers may be particularly interested in a subset of very heavy listeners: … Read the whole story

  • Aegis Names Wiederkehr To New CMO Post

    Aegis Media North America has set up a new position of chief marketing officer to direct strategic marketing and development for both the holding … Read the whole story

  • Another NBC Change: Telemundo Prez Exits In June

    More senior executive changes at NBC Universal -- this time concerning Telemundo. Don Browne, president of Telemundo Communications Group, is leaving in June. No … Read the whole story

  • NBC Chicago Site Debuts 'Inc.' Blog

    As stations look to turn their Web sites into challengers to local newspapers, NBC's Chicago station is debuting a business blog on its site … Read the whole story