January 25, 2023
Wednesday, January 25, 2012
General Motors has awarded its global media operations account to Carat, part of the specialist media and digital group Aegis Media, after an extensive … Read the whole story
Taking out political and Olympic advertising, MagnaGlobal says core media advertising revenues will climb by 2.0% in 2012, to $149.8 billion. That would be … Read the whole story
- COMMENTARY
There are a handful of things that are likely to drive success for Second Screen endeavors -- with opportunities for viewer involvement, additional program … Read the whole story
Building its network of sports enthusiasts, The USA Today Sports Media Group has acquired Fantasy Sports Ventures and its crown jewel Big Lead Sports. … Read the whole story
William Eccleshare has been promoted to chief executive officer of Clear Channel Outdoor. Eccleshare comes to the top spot from his previous position as … Read the whole story
David Kenny has been named chairman, CEO of the Weather Channel Companies. He is charged with growing The Weather Channel both in the U.S. … Read the whole story
Meredith Corp. is continuing its buying spree with its acquisition of digital food site Allrecipes.com from The Reader's Digest Association, significantly boosting Meredith's digital … Read the whole story
Growth in mobile video consumption is so poised, it's difficult to predict how high and fast the curve might move, while the same goes … Read the whole story
Netflix plans to have five original series available for streaming by mid-2013, part of its efforts to compete with the likes of HBO and … Read the whole story
For those believing social media activity and traditional TV ratings can work hand in hand, it was a good week: "American Idol" scored well … Read the whole story
