In an ironic twist, America appears to be leading a turnaround in the global ad economy. The development is ironic because some economists believe … Read the whole story
Canoe Ventures, the partnership of major cable companies created to make scaled addressable and interactive TV a reality, is redefining its mission and drastically … Read the whole story
As much as cable operators complain about ESPN's increasing carriage fees, they still believe that offering the network is money well spent. New research … Read the whole story
Google will move into traditional TV waters next year after filing for a couple of cable TV franchises in the Midwest last Friday. Google … Read the whole story
Despite ratings that have fallen since his late 2010 debut, Turner has extended the contract of TBS late-night host Conan O'Brien through April 2014. … Read the whole story
Broadcast programming on Tuesday night tightened up a bit -- leader CBS shrank slightly, while third-place NBC and fourth-place ABC picked up some viewers. Read the whole story
Perhaps the paramount (or at least, highest) honor accorded to a sporting event is aerial coverage from the iconic Goodyear Blimp. Goodyear Tire & … Read the whole story
Anheuser-Busch has joined Geico as a non-endemic advertiser for a made-for-television fishing tour to air on the Outdoor Channel. Major League Fishing launches on … Read the whole story