MediaDailyNews
Tuesday, October 30, 2012
  • 'NYT,' 'WSJ' Lift Paywalls For Hurricane Coverage

    Highlighting the continuing role of newspapers as public services, "The New York Times" and "The Wall Street Journal" have both lifted their online paywalls … Read the whole story

  • OMD Retains Media Duties For Henkel

    Omnicom Group's OMD has successfully defended its U.S. media planning and buying assignment for consumer goods company Henkel after a review, according to sources. … Read the whole story

  • Fox Trumps Rivals With World Series, NFL

    With the tag-team of early NFL coverage on Sunday and what turned out to be the final game of the World Series, Fox scored … Read the whole story

  • Burger King Ups Marketing, Makes Demo Inroads

    A top Burger King executive said the company's efforts to use marketing to reach different demographic segments continues to be effective, bringing in more … Read the whole story

  • TWC To Carry Lakers Games In Korean

    As the new Time Warner Cable regional sports network gets ready to begin carrying Los Angeles Lakers games, the channel will offer viewers the … Read the whole story

  • Study: Both Genders Big Tablet Users, Mobile Expands Connected TV

    Media companies and marketers have a better shot at reaching a more balanced audience gender-wise on tablets versus smartphones. Tablet use is also spiking … Read the whole story