The global advertising market will continue to grow modestly at low single-digit increases through the end of the year -- but will spike up … Read the whole story
Rentrak is moving into the real-time bidding (RTB) arena for TV. The company said it signed a deal Thursday with an undisclosed "major player" … Read the whole story
Gannett, the largest newspaper chain in the U.S., is making a big bet on the sector's growth. The company has a $2.2 billion deal … Read the whole story
Another senior executive has departed Interpublic Group's Draftfcb. Global Chief of Staff Peter Drakoulias left the agency earlier this month. Drakoulias reported directly to … Read the whole story
Omnicom Group and its marketing technology agency Code Worldwide are close to finalizing the settlement of a sex harassment suit that was filed against … Read the whole story
Allstate will serve as a launch sponsor of CNN's new morning program, attaching its brand on-air and online to a rundown of top stories. … Read the whole story
Magazine publishers have joined forces with catalog mailers, direct marketers and newspaper publishers to reform the Affordable Mail Alliance. They oppose another proposed "exigent" … Read the whole story
Sad news out of Interpublic's Deutsch Inc. today -- agency founder David Deutsch passed away. He was 84. Deutsch founded David Deutsch Associates in … Read the whole story
Two of the most storied teams brands in the National Hockey League -- the Chicago Blackhawks and Boston Bruins -- rocketed NBC to more … Read the whole story