Turner Broadcasting has awarded its estimated $150 million media-buying assignment to Horizon Media after a review. The agency will handle buying for all Turner … Read the whole story

While the ad industry has embraced conventional audience ratings as a method for determining the reach of their online ad campaigns, new trend data … Read the whole story

Interest in native advertising is surging among brand marketers and agencies alike, but many still don't know how to begin adopting this new channel. … Read the whole story

Apple has published new guidelines for developers submitting apps to the iTunes store that serve ads. The Cupertino, Calif. company said it will reject … Read the whole story

Hyundai is returning for its fourth year as NCAA college football sponsor with an integrated campaign touting the brand's car lineup. The campaign -- … Read the whole story

The tablet market continues to cool as demand in mature markets like the U.S. and Western Europe flattens out. Following a second straight quarter … Read the whole story

Drone use is highly controversial in the United States, but that hasn't stopped Google from experimenting with an unmanned delivery service through its Project … Read the whole story

Consumers who are suing Google for allegedly snooping on their WiFi transmissions shouldn't receive a "windfall" for failing to secure their networks. Google filed … Read the whole story

"Sesame Street" turns 45 this season and to sustain its digital relevance, PBS Kids and Sesame Workshop are debuting their first app, Cookie Monster's … Read the whole story

GumGum, which specializes in digital in-image advertising, has named digital media veteran Mike Rosner as its chief revenue officer. In his new role, Rosner … Read the whole story

I wouldn't call it a binge, but lately I have been getting reacquainted in a big way with the classic '70s drama "The Waltons" … Read the whole story