If you think some topics receive way too much attention in news coverage, you're not alone. Per a new online survey of 2,537 adults … Read the whole story
Adobe and Nielsen Tuesday announced a strategic partnership to build and support a cross-platform system for measuring online TV, video and other digital content … Read the whole story
Yahoo is in talks to acquire programmatic video ad platform BrightRoll, TechCrunch has reported, for anywhere between $500 million and $1 billion -- although … Read the whole story
Another major blackout of TV networks has started -- this one featuring some Turner Broadcasting channels and Dish Network. The affected networks include Adult … Read the whole story
Ben Bradlee, the editor in chief of "The Washington Post," who directed coverage of the Watergate scandal -- eventually helping force Richard Nixon to … Read the whole story
The effort, which will include TV, cinema and out-of-home advertising (to make its appearance in November), is designed to build awareness and showcase the … Read the whole story
Magic Leap, a startup focused on augmented reality technology, said it has raised a $542 million funding round led by Google. Android and Chrome … Read the whole story
Just a few months into its new life as an independent company, Tribune Publishing is looking to expand by acquiring local newspapers serving the … Read the whole story
Some 300 O&M staffers have been assigned to the unit designed to help clients use data in creative and effective ways with a particular … Read the whole story
Yahoo on Tuesday reported better-than-expected financial results for Q3, perhaps giving CEO Marissa Mayer more breathing room to turn around the struggling Web giant. … Read the whole story
CEO John Wren noted the "huge opportunity" presented by programmatic while stressing that the business today represents less than 2% of the holding company's … Read the whole story
Joining other local TV station-based digital networks focusing on classic TV programs, CBS Television Stations and Weigel Broadcasting will launch Decades, which will run … Read the whole story
Ad folks, want to make sure your socially conscious message gets heard? Start with a "spoonful of sugar." Yes, the one Mary Poppins famously … Read the whole story