by Wendy Davis
Comcast's proposed $45.2 billion takeover of Time Warner Cable would result in "higher prices, fewer choices, and poorer quality services," a coalition of senators … Read the whole story
COMMENTARY
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Any episode that offers quality time with Joan, Betty, Sally, and Peggy gets my two opposable thumbs up -- way up. Read the whole story
by Joe Mandese
Programmatic audience targeting is not new to the political spectrum. In fact, some might argue that political media campaign strategists have been among the … Read the whole story
COMMENTARY
by Tom Goodwin, Op-Ed Contributor
In the age of social media, the editor is fast replaced by the algorithm; curation and distribution comes from our friends, not newsstands; and … Read the whole story
by Larissa Faw
The Groupe's consolidated revenue for the first quarter jumped nearly 32%, largely due to the acquisition of Sapient in February and favorable exchange rates. … Read the whole story
COMMENTARY
by Tom Denford, Op-Ed Contributor
With Coty's recent reported demand for a full five months to pay its agency bills, payment terms have surfaced once again as a hot-button … Read the whole story
by Katy Bachman
WiFi, Bluetooth and vehicle-to-vehicle safety communications could be on a collision course unless the government figures out a way to share spectrum. Over the … Read the whole story
by Joe Mandese
In a telling move that signals how embedded programmatic media sourcing has become for the overall advertising industry, Pubmatic CEO Rajeev Goel has been … Read the whole story
by Laurie Sullivan
Yahoo reported Tuesday that search volume rose in the first quarter of 2015, with searches reaching a five-year high. The partnership with Mozilla was … Read the whole story
by Steve McClellan
Reported revenues were down, due largely to a strong U.S. dollar, which had negative revenue impact in international markets of about $225 million or … Read the whole story
by Erik Sass
'The Wall Street Journal' has unveiled a redesigned Web site that will be consistent across different devices, complementing its recently relaunched Android app. The … Read the whole story
by Wayne Friedman
Gannett's broadcasting revenue grew 4% in the first quarter, due to higher retransmission revenues and Super Bowl advertising. Broadcasting revenue climbed to $396.8 million … Read the whole story
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by Katy Bachman
Google spent $5.47 million on lobbying in the first quarter -- more than all tech and telecom companies. That's up 45 percent over the … Read the whole story
by Karlene Lukovitz
The legacy brands that are most likely to keep thriving in the face of fundamental shifts in consumer consumption preferences are those that have … Read the whole story
by Erik Sass
Luxury hospitality provider Waldorf Astoria Hotels & Resorts is joining forces with iconic fashion magazine 'Harper's Bazaar' for a multiplatform marketing campaign, kicking off … Read the whole story
by Gavin O'Malley
Thought your organic reach and referral traffic couldn't get any lower on Facebook? Well, the social giant just announced more News Feed changes, which … Read the whole story
by Wayne Friedman
HSN, the cable TV network-based retailer, has as a new senior marketing executive. John Aylward, former marketing executive at Starbucks, The Gap and Sony … Read the whole story