Selling of broadcast prime-time upfront commercial inventory is finally moving across major networks with expected small, single-digit percentage pricing increases and lower overall dollar … Read the whole story
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We all know there's obvious hypocrisy surrounding the annual Cannes Lions International "Festival of Creativity": the insane costs, the scam award winners, the throwback … Read the whole story
What was billed as a debate between Al Gore and Martin Sorrell at the Cannes Lions this morning turned into a deep, soul-searching quest … Read the whole story
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Each time I read that as a consumer I am "on a journey through the funnel," I suddenly feel exhausted. Read the whole story
Univision Communications, the Spanish-language network group, has ended its relationship with the Miss Universe Organization -- because of remarks made by Donald Trump's about … Read the whole story
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Olympic gold-medal winner formerly known as Bruce Jenner made waves on Vanity Fair's cover with the directive "Call Me Caitlyn," winning the hearts and … Read the whole story
SiriusXM is planning to launch a new ad-supported national news channel in partnership with Fox News, called "Fox News Headlines 24/7," which is set … Read the whole story
Native advertising has made its debut on the silver screen via new branded content programs from cinema ad network Screenvision. The new branded content … Read the whole story
You don't get recognized as one of the world's most creative brands overnight. Sometimes, it comes from years of hard work, foresight and determination … Read the whole story
At least three of the contenders have already won Grand Prix Awards at this year's festival, including "Life Paint," "Lucky Iron Fish," and Vodafone's … Read the whole story
As the traditional search box begins to take a backseat to audio search tools, Amazon broadened its reach in voice services Thursday with a … Read the whole story
News Corp/21st Century Fox senior executive Brian Sullivan has been named president of digital for Fox Networks Group. Sullivan had been chief executive officer … Read the whole story
Birds chirping, geese flapping their wings -- those are some of the sounds visitors to Bing's home page might hear today. An audio icon … Read the whole story
Chase Bank came out on top in a recent analysis by NetBase of brand conversations across social media platforms. The social media analytics provider … Read the whole story
Facebook admires Yahoo's security system -- so much so that the social giant just poached Alex Stamos, Yahoo's chief information security officer. The appointment … Read the whole story
No mere side act, Facebook is extremely bullish about Messenger and its potential as a standalone consumer service. The social giant is no longer … Read the whole story
In a deal that has the potential to bring millions of users to Yahoo search, CEO Marissa Mayer announced a three-year agreement with Oracle … Read the whole story
YuMe -- once simply called a "video ad network" -- has transitioned over the past two or so years to focus more on programmatic … Read the whole story
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I skipped Cannes this year. This isn't the first time I've done so, nor is it the first time that I've written about skipping … Read the whole story
