Global ad growth is now pegged at 4%. Spending growth in North America will lag the global pace this year -- at 3.5% -- … Read the whole story
In the battle for digital advertising turf, the focus is shifting from ad servers to browsers. Much of that focus recently has been on … Read the whole story
Conde Nast this morning announced a restructuring of its executive suite, naming Robert Sauerberg to succeed Charles Townsend as CEO in January 2016. Townsend, … Read the whole story
MFS will convene a room full of owners and top managers from across the media ecosystem to share experience, expertise and most of all … Read the whole story
Walt Disney's ABC and ESPN outperformed in the upfront advertising market that finished this summer -- the later gaining in both pricing and volume. … Read the whole story
The real-time Web almost seems like a fictional character in a mystery novel spearheaded by Google's and Twitter's attempt to pull it from the … Read the whole story
According to a new study from Havas unit LuxHub, just 16% of luxury fashion brand sales are attributable to e-commerce even though luxury brands … Read the whole story
Looking at digital media-buying opportunities, connected TV and interactive TV continue to lag behind other formats. A survey of media buyers from advertising agencies … Read the whole story
The U.S. had the highest percentage of cord-cutters -- 7% -- while Germany, France, China and India had only 2% of cord-cutting customers. The … Read the whole story
Ride-sharing company Lyft violates the Telephone Consumer Protection Act by requiring consumers to receive marketing messages as a condition of using the service, the … Read the whole story
Digital ad tech firm Centro has announced a partnership with WSI, a network of digital marketing consultants located in over 80 countries. As a … Read the whole story
The New York Times has revamped its Real Estate search tool with additional features in order to give users a fuller picture of what … Read the whole story
Automate Ads, a Palo Alto-based digital ad tech startup, has has announced the launch of a new product dubbed "Automation Tasks." As its name … Read the whole story
Further positioning itself as a platform for newsmakers, Facebook is making its Mentions and Live features available to public figures and professional journalists with … Read the whole story
Digital radio ad tech firm AdsWizz has announced the appointment of Pierre Naggar as VP of programmatic demand, Europe. Read the whole story
With all the talk about TV station group mergers (Meredith and Media General), as well as TV distribution mergers (DirecTV and AT&T), some might … Read the whole story
I'd like to begin today's dispatch, by suggesting you first read another point-of-view published by MediaPost this morning: Carat Global Head of Innovation JR … Read the whole story