National Geographic's Facebook Page will publish the first 360 Live video. Later this month, Facebook is expected to begin offering Live 360 broadcasting via … Read the whole story
No sector is better prepared to take advantage of the current necessity for a radical shift from push to pull -- and to creatively … Read the whole story
Some 43% of marketers say it is difficult to aggregate and centralize data in order to gain a clear view of the customer. Forty-four … Read the whole story
If like me, you were born under a yellow sun, then you're probably feeling like something is wrong. Like things are happening the opposite … Read the whole story
The study comes at a time when interest in online grocery shopping is intensifying: Groceries account for about 19% of all consumer spending in … Read the whole story
Ad fraud appears in more than half (52%) of uncertified apps and in nearly one-tenth (8%) of certified app traffic, according to a new … Read the whole story
The world of self-driving cars just got a push from a major consumer electronics brand and the focus is on safety, transparency and rapid … Read the whole story
Some 70% of marketers will spend more on marketing in 2017, with 67% saying they will spend up to 75%. Some 19% said they … Read the whole story
BPA Worldwide said it has launched a TAG Certification Toolkit to help media businesses and agencies better understand the compliance guidelines established by TAG … Read the whole story
Toys, as well as prestige fragrances, are among the strongest categories so far this season and are the only sectors that beat their Thanksgiving … Read the whole story
Location data and intelligence provider Foursquare said it's teaming up with Nielsen to integrate Attribution by Foursquare into Nielsen's digital measurement products. Read the whole story
Busy executives primarily consume news on mobile. They are also open to advertising, especially if they find it valuable. Read the whole story
The company, which focused on content for Latin America and the U.S. Hispanic market, follows a deal Discovery made with Group Nine Media -- … Read the whole story
Online shoppers are 68% more likely to open a retailer's email during the holiday season than at any other time of year, according to … Read the whole story
Alphabet Chairman Eric Schmidt signed an agreement with the Cuban government Monday that will grant users on the island quicker access to branded content … Read the whole story
The DMA has lost its battle against a Colorado law that requires online retailers to disclose information about customers' purchases to the state tax … Read the whole story