by Steve McClellan
Marla Kaplowitz will succeed Nancy Hill, although the effective date is still being finalized. The 4As said Kaplowitz was selected by a 10-person committee … Read the whole story
by Joe Mandese
Brandzooka, the automated media planning and buying platform backed by Madison Avenue renegade Alex Bogusky, closed a second round of funding and is on … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
An annual tribute to all that is not real, by and for personas that are not real but inhabiting bodies that are, ahem, augmented … Read the whole story
by Sarah Mahoney
She may be an accidental activist, but marketer Shannon Coulter says she is getting used to the power of her #GrabYourWallet movement. She tells … Read the whole story
by Joe Mandese
Brick-and-mortar convenience store retailer 7-Eleven is the most "mobile-ready" brand that isn't inherently a digital media product, according to a new index ranking thousands … Read the whole story
by Wendy Davis
FCC Chairman Ajit Pai has moved to stay broadband privacy rules that require carriers to take reasonable steps to protect data security. Read the whole story
COMMENTARY
by
A funny thing happened en route to the Oscars' move toward cultural irrelevance. OK, let's not go crazy. This Sunday evening, we will no … Read the whole story
by Joe Mandese
The Trump Administration's war on media accelerated Friday. The White House barred some of the nation's top news organizations from today's press briefing - … Read the whole story
COMMENTARY
by Josh Engroff, Op-Ed Contributor
The American romance with the automobile is the stuff of legend. Seldom has a product of mechanical engineering been as obsessed over by pop … Read the whole story
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by Laurie Sullivan
Tablet share of traffic in the U.S. fell to 8% in 2016 from 9% in 2015. In the UK, tablet traffic fell to 13% … Read the whole story
by Sara Guaglione
The New York Times' newest campaign is a response to President Donald Trump's attacks on the newspaper, one of the many news outlets he … Read the whole story
by Sara Guaglione
At 188 pages, this year's special issue for the Oscars is THR's biggest magazine to date. The issue is roughly half editorial and half … Read the whole story
by Tanya Gazdik
WPP says Funke brings integrated creative leadership and award-winning expertise to the agency. He most recently served as vice president, creative director at Saatchi … Read the whole story
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by Laurie Sullivan
Google launched Accelerated Mobile Pages one year ago today, February 24, in an effort to speed up the mobile Web. Also on Friday, Adobe … Read the whole story
by Chase Martin
Wireless connectivity within the Internet of Things may be receiving a boost in speed soon as new efforts launch to implement and leverage 5G … Read the whole story
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by Laurie Sullivan
Paid-search ad spending on the personal loan keyword group rose 101% from 2014 to 2016, despite the number of advertisers decreasing by nearly half … Read the whole story
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by Tobi Elkin
AOL and mobile data exchange adsquare formed a partnership to bring adsquare's global data from 360 million mobile consumers to the ONE by AOL … Read the whole story
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by Wayne Friedman
Political advertising grew ninefold to $90.8 million versus $10.5 million, while retransmission fees rose 21.3% to $145 million -- all helping to lift revenues … Read the whole story
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by Laurie Sullivan
A Google researcher has uncovered a massive Web leak from a cloud services company that potentially exposes sensitive data from from consumers using major … Read the whole story