Nielsen this morning announced a deal with Comcast to incorporate some of its digital set-top-box data into Nielsen's local TV audience measurement service. "With … Read the whole story
Through nine weeks of the NFL regular season, TV ratings have narrowed viewing declines versus earlier-season results. All TV advertising revenues on NFL networks … Read the whole story
The Justice Department reportedly told AT&T that its $85 billion acquisition of Time Warner will not be approved unless the company agrees to sell … Read the whole story
Would a healthcare act by any other name smell as sweet? According to an Affordable Healthcare Act rebranding stunt by ABC's "Jimmy Kimmel Live!," … Read the whole story
New research suggests that 51% of consumers discover a traditional pay TV show through advertising via TV, print, social media, or other online sources … Read the whole story
Following a series of reports that the travel rating and recommendation platform censored comments by users reporting allegations of rape and other offenses at … Read the whole story
Adding more mature media content will help Disney. But so would some international assets. Fox might agree to sell its big Star India network … Read the whole story
From Google and YouTube to Facebook, Instagram and Twitter, no platform has been immune to trust challenges. Many others have faced questions about their … Read the whole story
Over-the-top video services have overtaken TV set-top boxes as the primary place where consumers watch their favorite shows, according to the 2017 "Conquering Content" … Read the whole story
What does Tencent know that we don't? Over the past quarter -- as investors continued to unload Snap's stock, and analysts thought up colorful … Read the whole story
Forrester is out with its predictions report for 2018. It's a fascinating read and doesn't contain great news for agencies. Read the whole story
Apple continues to beef up its original video programming, and the latest move marks its foray into scripted fare. The technology company has ordered … Read the whole story
The company says it lost more than $3 million in revenue due to the impact of Hurricanes Harvey and Irma. Political advertising was down … Read the whole story