From 2018-'19, the percentage of six-second ads on YouTube declined by 20% YOY to 16.5% of all ads. By comparison, the number of 30-second … Read the whole story

MALAGA, SPAIN -- I have seen the future of real-time data-based marketing, and it's inside a restaurant that will be opening in downtown Los … Read the whole story

Memorial Day could be the date of the next online advertising attack. Read the whole story

Explicit forms of "criminal activity," including outright fraud, malware, data privacy hacks, etc., take the greatest share of brand safety exploits, according to an … Read the whole story

In this week's edition, I do what I've done each time this year for the past 30 years: offer my hits and misses on … Read the whole story

Outside the upfront locations across NYC, a Carnegie Deli-themed food truck -- emblazoned with imagery from the show -- handed out complimentary pastrami sandwiches. Read the whole story

The average CPM for Hulu in the first quarter was down 17% to $25.00 from $29.40 in first-quarter 2018. Read the whole story

Conde Nast is targeting Upfront locations in New York, playing marketing videos on 80 digital screens around the city. Read the whole story

This long-awaited continuation of the storied Western series is formally titled "Deadwood: The Movie," and due to premiere May 31. Read the whole story