IOC President Thomas Bach said cancellation is "not on our agenda," but postponement is possible. Read the whole story
I've covered many crises impacting the advertising and media industry over the past four decades, but never one rolling out like this one in … Read the whole story
Starcom is the primary incumbent. The company's media expenditures last year totaled $534 million according to its latest 10K filing. Read the whole story
Facebook execs knew the company overestimated the potential reach of ad campaigns, marketers who are suing the platform claim in new court papers. Read the whole story
A 4As' survey last week found that 40% of respondents want to hear what brands are doing in response to the health crisis. Only … Read the whole story
"What do you say to Americans right now who are scared?," NBC White House correspondent Peter Alexander asked the President during a White House … Read the whole story
Prepare for the $20 billion upfront TV advertising market to be delayed. Then prepare for more short-term decisions to be made in media buying … Read the whole story
Fubo will become a wholly-owned subsidiary of FaceBank -- which creates "hyper-realistic digital humans" for use in media assets--but the new entity will be … Read the whole story
Few things are more fake than when TV tries to reproduce real life. Exhibit A arrives this week on NBC. Read the whole story
The new XFL football league stops after five weeks of games, after launching Feb. 8. Total national TV advertising spending for the league through … Read the whole story
Policymakers are going after tech giants for not controlling the distribution of essential medical products. Read the whole story
Remarkably, nearly a third of Americans have little or no concern about the impact COVID-19 will have on themselves and or their families. That's … Read the whole story