In a world where many forms of human experiences have shifted from live, physical venues to virtual ones or been canceled altogether, the experiential … Read the whole story
The group says the proposed switch would lack transparency and impact ability to properly assess pricing. It's also demanding MRC accreditation prior to launch. Read the whole story
Ad spending plummeted 28% across the major Anglo media markets -- the U.S., U.K., Canada, Australia and New Zealand -- during the first wave … Read the whole story
"The last thing D.C. companies need is another unexpected expense as they... devote their remaining resources to... rebuilding their businesses," ad orgs tell lawmakers. Read the whole story
The most constructive way to approach the new reality series called "Lost Resort" is with compassion. Read the whole story
It sounds like a movie trailer for a political thriller, complete with baritone narrator and heart-pounding music, like the kind you expect from a … Read the whole story
The thriller from David&Goliath aims to blur the line between automotive content and Hollywood storytelling. Read the whole story