Facebook has tapped 13-year growth and analytics vet Alex Schultz as its new CMO, succeeding Antonio Lucio, who stepped down last month. He previously … Read the whole story
The Publicis Groupe CEO outlined in broad strokes the company's plan for returning to offices in a video message to employees Tuesday. Read the whole story
Disney Parks Chairman Josh D'Amaro said continued uncertainly around the COVID-19 pandemic led to the cuts, and placed blame on the state of California … Read the whole story
Heavy interest in the election and COVID-19 drove Nielsen-measured prime-time viewing for three major cable TV news networks up 40% to 47% vs. the … Read the whole story
An analysis of actual ad spending trends during the second and third quarters indicates most marketers are firmly in rebound, but the biggest gains … Read the whole story
An analysis of 665,000 U.S.-based news stories covering the COVID-19 pandemic finds that the sentiment toward the pandemic has become increasingly neutral, even as … Read the whole story
This fall's election season gets a "Black-ish" spin this weekend as ABC packages two back-to-back episodes of the sitcom as a two-part "Election Special." Read the whole story
As far as campaign managers go, the President's defy his assertion that he hires "only the best people." Optics aside, there seems to be … Read the whole story
TV advertising could lose further share amidst rising digital advertising, due to continued growth of small and medium-sized businesses using digital platforms. Digital advertising … Read the whole story
UPshow has created a proprietary tech platform that connects in-store TV screens and mobile devices. The cloud-based software lets retailers offer content, prompts and … Read the whole story