GroupM's Amanda Richman is moving from Wavemaker to Mindshare, where she becomes CEO of North America, filling a role that was held by Adam … Read the whole story
CTV has been a major beneficiary of the COVID-19 pandemic, and is now perceived as being a better media option for reaching consumers than … Read the whole story
Where this show is concerned, the exclamation point in its title is just about the only excitement this show is likely to generate. Read the whole story
The companies claim the deal will result in the largest Spanish-language media company in the world. Read the whole story
"These draft settlement documents, replete with proposed revisions, reflect Facebook's confidential commercial information," the company writes in papers filed late last week with the … Read the whole story
GumGum, an enterprising ad-tech firm specializing in creating contextual targeting and ad insertion in digital media, this morning announced a $75 million investment from … Read the whole story
It's named after media agency pioneer Harry Keeshan, who has just retired from PHD after 20 years of service there and 30 in the … Read the whole story
The announcement follows a 'Time' NFT cover auction in March. Other publishers are also embracing crypto. Read the whole story
For all the hype surrounding the efficacy of influencer marketing, the majority of active social media users in the U.S. say they will never … Read the whole story
True friends will pick lice out of your fur -- or they would, if they were monkeys. Facebook Friends feel entitled to belittle your … Read the whole story
Jatinder Singh joins from agency parent Omnicom where he was Global Chief Marketing Sciences Officer at the company's Precision Marketing Group. Read the whole story
CPB is appointing Marianne Malina as Global CEO replacing Erik Sollenberg - former Global CEO who moved back to Sweden, where he's from, due … Read the whole story
BofA Securities media analyst Jessica Reif Ehrlich raised her rating on iHeart to "buy" from "underperform," forecasting that radio and other advertising will "come … Read the whole story