Walmart Connect, the retailer's media arm, will launch a demand-side platform with The Trade Desk this fall to connect brands with the retailer's customers … Read the whole story
While only 5% of local advertisers believe they have become "over-reliant" on digital, three times as many local agency execs believe their clients have. Read the whole story
Digital media -- especially social and paid search -- dominate local advertisers' media mix, according to a Borrell survey of 2,811 local advertiser media … Read the whole story
Fox Entertainment and Bento Box Entertainment entered the NFT business in May, forming Blockchain Creative Labs. One of the first efforts will be around … Read the whole story
A new report shows the number of Republicans who believe in protecting freedom of information has risen 10%, while 65% of Democrats now support … Read the whole story
Last week's episode, "Rainbow," may just have been one of the most well-written episodes of any television show ever created. Read the whole story
As fall and the holidays approach -- prime time for at-home video consumption -- Netflix is leveraging its global scale and tech muscles for … Read the whole story
Deal includes remaining 50% share of joint venture 'Politico Europe.' Read the whole story