To help adland rally behind the broad spectrum of its sometimes marginalized talent pool Starcom is teaming with U.K. broadcaster Channel 4. Read the whole story
The advertising and media industries have traditionally relied on Nielsen for national and local television audience measurement as currency for the buying and selling … Read the whole story
This new "Doogie Howser" reboot emerges as a textbook example of how best to make one of these new versions of an old show. Read the whole story
The idea is to use fewer lines of code to index content on web pages or page updates, and have them serve up faster … Read the whole story
The company's move came two days after a federal judge said Locast didn't qualify for a copyright law carve-out that applies when nonprofits boost … Read the whole story
Readers get 10 free stories a month before they are asked to sign up for a subscription that costs $5 a month or $40 … Read the whole story
Lawmakers in Texas have passed a bill that would prohibit Facebook, Twitter, Google and other large social media companies from blocking, demoting or demonetizing … Read the whole story
Comscore said the action/fantasy film earned an estimated $75.5 million for three days and $90.0 million for four days. Read the whole story
Marketing is both art and science, wisdom and magic. But where are the current ads that make us think, laugh or take notice? Read the whole story