In a related move, Reckitt and programmatic ad-selling platform PubMatic have taken the Ad Net Zero pledge to decarbonize their ad ops. Read the whole story
And according to the GroupM study most consumers say the media misinformed the public about the issues surrounding the case. Read the whole story
The company reported third-quarter organic growth of 7.5% with net income of $364.5 million. Read the whole story
Citing concerns about online extremism, Letitia James wants platforms to restrict livestreaming, and to block posts showing "unlawful violent criminal" conduct. Read the whole story
The holiday season is almost here, and so is TV's annual deluge of original Christmas movies. Read the whole story
During his 18 years at BMO, Salmon established himself as a leading authority on digital advertising, including pioneering work on Amazon's ad business. Read the whole story
The deal with Magnite will give marketers programmatic access to ad inventory from the company's OneFOX platform, which unifies Fox's inventory across all its … Read the whole story
Netflix says Q4 will see a glaring sequential revenue decline "entirely due to the continued strengthening of the U.S. dollar vs. other currencies." On … Read the whole story
Herbst-Brady will be responsible for Yahoo's revenue generation and global go-to market strategy and will lead sales, driving revenue through Yahoo's consumer and business-to-business … Read the whole story
Social impact strategist Kirstyn Nimmo will lead the practice as group director. She was behind the White House-recognized #IAmAMan campaign for criminal punishment reform. Read the whole story
Brands will have inventory data from 40 retailers to enhance digital media buying based on in-store availability. Read the whole story
Do I want an ad popping up after a spectacular sunset telling me said sunset was brought to me by the MyPillow guy? No. Read the whole story
Meta Platforms said Tuesday it will comply with the a UK regulator's order to sell the animated images platform Giphy, acquired in 2020 for … Read the whole story
The unveiling of easy profile transfers, combined with the coming ad-supported tier, are also helping Netflix boost its stock price in advance of today's … Read the whole story
A16z has become one of the major forces in the web3 space as it continues to invest heavily in emerging crypto projects and startups, … Read the whole story
Company publishes emergency edition after cybercriminal group grabs systems and issues ransom note. Read the whole story
Consumer concerns about data privacy and regulatory pressure have left Google with no choice but to discontinue third-party cookie use in Chrome, Google VP … Read the whole story
A native of Egypt Piliguian ran Ogilvy's Canadian and North American operations in 1990s before joining WPP as global COO. Read the whole story