Elon Musk's X Corp. will attempt to add "multiple" defendants to his lawsuit against the World Federation of Advertisers and others over an alleged … Read the whole story
Vistar will be merged with the carrier's burgeoning Advertising Services unit, creating a network of more than 1.1 million digital out-of-home screens serving more … Read the whole story
The amended complaint filed by Compass Marketing claims damages exceed $24 billion. It cites Flywheel's trade secrets were key to Omnicom winning Amazon's massive … Read the whole story
Meta is killing off its biggest DEI programs as part of a transformation embracing a far-right ideology as Donald Trump prepares to take office. Read the whole story
The Chicago agency will lead Whataburger's media strategy, planning and buying across all channels. Read the whole story
Privacy Sandbox will seem outdated by the time Google releases its next technology that automates protection of consumer data worldwide. Google will build the … Read the whole story
Those who only know Lori Loughlin from "Full House" and "Fuller House" may be surprised to see her talking tough in a new cop … Read the whole story
Can advertising agencies and their clients align to stop Meta's decision to remove fact-checking from its platforms? Read the whole story
A law that could result in a ban on TikTok violates the First Amendment, attorneys for the company and a group of users argued … Read the whole story
Venu Sports will not move ahead and launch as a new major streaming platform, according to a Friday statement released by its partners Walt … Read the whole story
Delta announced a host of new content offerings for SkyMiles Members at CES - including a deal with YouTube that provides ad-free Premium video, … Read the whole story
Conversational chatbot Grok now has its own iOS app, furthering X owner Elon Musk's desire to transform it into a leading force in generative … Read the whole story
With the "Crash the Super Bowl" contest strategy, the brand is out to drive engagement, no matter what happens on game day. Read the whole story
I can't understand is how anyone would find it appealing to have AI "friends" on Facebook. Read the whole story
DoubleVerify's data shows 16% of GIVT from known-bot impressions in 2024 were generated by those associated with AI scrapers, such as GPTBot, ClaudeBot and … Read the whole story
Texas Attorney General Ken Paxton this week accused TikTok of lying to parents about the "mature and extreme content on its highly addictive app." Read the whole story
Samsung Galaxy serves as technology partner for the three-on-three women's basketball league founded by WNBA vets Napheesa Collier and Breanna Stewart. Read the whole story
The navigation system can retain an interaction in its memory and recall the dialogue so users can continue conversations and reference information throughout the … Read the whole story
More than a third of Gen Z sets aside time to watch favorite programming on television, compared with only 25% on TikTok. Read the whole story
MediaPost has selected IPG Mediabrands as media agency of the year, Giant Spoon as independent agency of the year, Omnicom as holding company of … Read the whole story