While announced today, the companies have been working together for months and the partnership is already seeing client adoption in the US through Stagwell's media company Assembly. Read the full story by Steve McClellan

Net revenue for the first nine months was 495 GBP, down 10.8% and the organic decline was 8.2%. Company shares were down more than 7% in midday trading. Read the full story by Steve McClellan

The win is the second recent major win for WPP - in August it won Mastercard's $180 million global media account. Those wins partially offset several big losses for WPP … Read the full story by Steve McClellan

Alan Cohen, who pioneered network TV/big marketer promotional tie-ins, and later went on to lead big media agencies, died Tuesday. He was 69. Read the full story by Joe Mandese

For the past three years, Meta has hidden its failure to stop millions of various scam ads exposing users across Facebook, Instagram and WhatsApp. According to a report by Reuters, … Read the full story by Colin Kirkland

Amazon has issued a cease-and-desist letter in a dispute with Perplexity, claiming that Perplexity's AI agents are making unauthorized purchases on its platform and violating its terms of service. Read the full story by Laurie Sullivan

In a race to grab market share, Perplexity announced it will pay Snap $400 million over one year to integrate its AI answer engine into Snapchat. Exact terms of the … Read the full story by Laurie Sullivan

LinkedIn will begin to consider a wider range of newsworthy content, updating its "Professional Community Policies" to provide more clarity about the limited cases in which the company would allow … Read the full story by Colin Kirkland

A federal judge has rejected TikTok's request to dismiss claims that it wrongly collected personal information from young children. Read the full story by Wendy Davis

As Americans head to the polls this week, Tesla shareholders will vote on a robot army controlled by Elon Musk. Musk even used one to explain how humans should vote. Read the full story by Joe Mandese

One trillion reasons why I can still do things AI cannot, including rendering Elon Musk as Dr. Evil. For now, anyway. Read the full story by Joe Mandese

And now for something completely different: A four-part Netflix dramatization of the political rise and untimely death of James A. Garfield, 20th president of the United States. Read the full story by Adam Buckman

On Thursday, Google gave advertisers increased transparency and data in Performance Max by introducing "channel performance" across Google's channels and search partners. The move addresses opening the black box and … Read the full story by Laurie Sullivan

The rebranding follows a similar move by IAC last month, when Dotdash Meredith changed its name to People Inc. Read the full story by Ray Schultz

A one-camera mockumentary-style comedy about college cheerleading is virtually sneaking onto NBC this week. Read the full story by Adam Buckman

How the brand uses "Sides Season" for cultural intel, retail-data targeting, and full-funnel holiday plays. Read the full story by Sarah Mahoney

Weeks after it burst on the scene staging the ad industry's first agentic media buy, Swivel is unveiling a new brand identity, representing the company's second pivot so far this … Read the full story by Joe Mandese