Just when you thought the show was not about advertising, they drag you back in. Well, at least Don didn't wake up with Bob Newhart. Or sleep with da fishes. Read the whole story
In the U.S. last year, 21st Century Fox spent $770 million in measured media, according to Kantar. Incumbents include Publicis Groupe's Zenith Media and … Read the whole story
Sort of like food brands still pimping low fat/no fat products when studies clearly indicate the human body needs fat, the office management world … Read the whole story
The incumbent, Interpublic's UM, has serviced the account since winning the client's last U.S. review in 2009, when it out-dueled the previous incumbent, Omnicom … Read the whole story
Oh for f*ck's sake! Stop. Just please stop! Every ridiculous addition to the CxO title space just dumbs down the importance of the core … Read the whole story
Zenna replaces Phuc Truong, who left the agency last fall to join the alcohol delivery service start-up Drizly. Mobext currently develops mobile marketing solutions … Read the whole story
The initiative features fully-custom audio-activated installations in eight New York subway stations, featuring 77 digital kiosks that make Lifetime the first marketer to use … Read the whole story
Newman succeeds Alex Leikikh, who was elevated to CEO of Mullen Lowe Group on May 11 when IPG announced plans to join Mullen and … Read the whole story
The work centers on four people's stories who embody Oberto's brand mantra, "You Get Out What You Put In," including pro football player Richard … Read the whole story
Dirty your ride with the dusty car wash. A life-saving bindi. Let's launch! Read the whole story
R/GA promoted Andrea Ring to senior vice president, planning, charged with overseeing the agency's planning group. Joining the group is Graham Phillips as managing … Read the whole story
Droga5 was named the first agency of record for home furnishings retailer West Elm. The partnership marks Droga5's first design/retail client added to its … Read the whole story