IPG Mediabrands has once again restructured its Initiative media services division, naming Mat Baxter global CEO, replacing Jim Elms who becomes Chairman of Initiative … Read the whole story
The movie, 'Supermodel Snowpocalypse,' is based on an Elle article by Mickey Rapkin about a 1977 Nieman Marcus catalog photo shoot gone wrong. Read the whole story
Ever wonder what the most popular pricing model is for ad buyers in Turkey? Or what the most popular type of vendor prevails in … Read the whole story
The shoe retailer and its AOR 22squared are partnering with izo, parent company of DanceOn to collaborate on a series of ads designed to … Read the whole story
The Omnicom Group branding agency, in partnership with Facebook, New York Stock Exchange and ReadySetRocket, has launched a new annual report about what it … Read the whole story
Interpublic's Golin unit, which has been transforming itself from its public relations agency roots into more of an integrated marketing services shop with an … Read the whole story
GroupM tapped Plista's Nicolas Bidon as CEO for EMEA at Xaxis and named Jana Kusick to succeed him as head of Plista, a data-driven … Read the whole story
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I spend a lot of time trying to tell the story about data: What is data, why is it important, and how can marketers … Read the whole story
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It has a year's grace, but the post Safe Harbor rules to allow EU data to flow to the U.S. are heavily criticised by … Read the whole story
McDonald's France launched an amusing 60-second ad that promotes its new Triple Cheeseburger while poking fun at the movie, "Gravity." "Gravicheese" reenacts the memorable … Read the whole story
Horizon Media is naming Eric Timperman as senior vice president, managing director to oversee its Jack in the Box and Qdoba accounts as well … Read the whole story
Red Door Interactive added NuVasive to its client roster. NuVasive is a provider of minimally invasive, procedurally-integrated spine solutions. Red Door will work with … Read the whole story
