MAD Agency Daily
Wednesday, April 17, 2019
  • Havas New York Names Anderson New CMO

    Matthew Anderson is departing BBH New York to join Havas New York as CMO. He will oversee marketing, communications and business development for the … Read the whole story

  • The Ad Council Inducts New Board Members

    The Ad Council member election brings the total number of executives sitting on its board to 150. Read the whole story

  • ARF Rescinds Cambridge Analytica Award, Says It Acted 'Unethically'

    The Advertising Research Foundation has rescinded a highly regarded foundation award for a controversial audience-targeting campaign it bestowed to Cambridge Analytica in 2017, citing … Read the whole story

  • Advanced Ad Experiences Beginning To Expand Across OTT, Connected TV Platforms

    While platforms like Hulu are delivering advanced ad experiences, companies such as BrightLine are developing, building and deploying these experiences across OTT and connected … Read the whole story

  • The Advantages of Bilingual Advertising

    Innovative advertisers are increasingly willing to experiment with new approaches to engage Hispanic consumers in Spanish and English media environments. Read the whole story