The company, to be aligned with Wunderman Thompson, was founded in 2013 by Vickie Segar and currently has 150 employees, including an all-women management … Read the whole story
The marketing, ad and design agency creates breakthrough campaigns, what it dubs "movements" to enhance brand growth. Read the whole story
Competition won't go away but community conversations would be beneficial in "lifting the entire value of what we all do," she said during an … Read the whole story
Contestants participate in wacky challenges to win. Read the whole story
Coinbase's Super Bowl ad impressed not for its witty dialogue or the appearance of a Hollywood star, but for its counterprogramming effect. Read the whole story
- COMMENTARY
As media companies like Sling TV expand their payment methods, will hard-pressed TV networks look to help TV upfront marketers find a new home … Read the whole story
The experience will include gamification and other content, and Havas said it intends to include some recruitment and employee onboarding services. Read the whole story
An anthem film provides a glimpse of the journey a mail carrier takes on his rounds. Read the whole story
APX Content Ventures – Publicis Media’s content investment arm which focuses on purpose-driven and diverse content production—has hired Allie Dvorin to oversee APX Content Ventures … Read the whole story
Global influencer marketing platform LTK has appointed Deloitte Digital as its new agency of record for creative, media planning and strategy. The agency and … Read the whole story
