Mad Blog
"Babies" is probably the only spot in history that combines poop jokes, Jean Piaget's theory of object permanence, and a terrifying latter-day Liberace. Read the whole story
For the first time the industry will surpass one trillion in revenue in 2025, increasing 6.8% to $1.1 trillion, one year earlier than GroupM … Read the whole story
At least not in terms of share of total ad spending. Uruguay and Sri Lanka are, according to a fascinating new analysis just released … Read the whole story
COMMENTARYIf you thought the punchline was going to be a Wanamaker paraphrase, "the trouble is I don't know which two-thirds," you might be right. … Read the whole story
New spots feature Johnny, a shout-out to the two farmers who appeared in the brand's ads from 2008-2018. Read the whole story
The Vienna Tourist Board wants to remind visitors that Vienna is a city that will stay with them. Read the whole story
The international sailing competition - August 22 through October 20 - is being held in Barcelona for the first time. The title sponsor of … Read the whole story
"Trading in the first four months continues to reflect the impact of volatile global macroeconomic conditions," company head Martin Sorrell stated at the firm's … Read the whole story
Apple will integrate Apple Intelligence across ios18 and MacOS Sequoia, providing generative AI functions across a series of writing and image tools. Read the whole story
The ad network will use Costco's 74.5 million household members' shopping habits and past purchases for targeted advertising. Read the whole story
Adriano Lombardi was named SVP-ECD for the agency's Commerce practice across North America. Read the whole story
