Yahoo Mail has begun restricting email access for ad-blocking users this week -- an act likely inspired to safeguard falling advertising revenue from the free email service. The company is … Read the full story by Jess Nelson
Crain Communications is launching digital business publications in nine new markets: Atlanta, Boston, Dallas, Houston, Los Angeles, Philadelphia, San Francisco, Silicon Valley and Washington D.C. Read the full story by Sara Guaglione
Helping to navigate the expected wild swings in local TV advertising inventory for the political season, pay TV provider advertising sales company Viamedia and media measurement company Rentrak recently announced … Read the full story by Wayne Friedman
Smartphone manufacturer LG has partnered with South Korean credit card companies Shinhan Card and KB Kookmin Card to develop a mobile payment system. As more retailers and vendors add mobile … Read the full story by Ben Frederick
Over the past year, MediaPost has partnered with ListenFirst to analyze companies in the Redbooks 500. Having just passed the first anniversary of the project, we thought it would be … Read the full story by Erik Sass
Email marketers have less than three seconds to capture the attention of their readers, according to a new study by email marketing company Movable Ink. Read the full story by Jess Nelson
Publisher Bauer Media has created a head of programmatic role for Ryan Skeggs, who previously served as programmatic account director at MailOnline. Read the full story by Felicia Greiff
NME has appointed Charlotte Gunn to the role of digital editor, where she will lead the British music magazine's digital growth strategy across mobile, desktop, social and native apps. Read the full story by Sara Guaglione
Can marketers meet brand-building objectives programmatically? Yes, they can, according to a panel of agency executives mulling over the topic. Read the full story by Tobi Elkin
Between its WhatsApp unit and Facebook Messenger, Facebook already dominates the mobile messaging space. Not content with its leadership position, however, the social giant just rolled out "Work Chat," a … Read the full story by Gavin O'Malley
Rentrak and Millennial Media are launching a new product where advertisers can retarget TV commercials to mobile devices. The companies say marketers can measure results to see their specific return … Read the full story by Wayne Friedman