Ad-tech firm AppNexus said LinkedIn display inventory is now available through its platform. The development means that advertisers can target LinkedIn's audience of more than 450 million professionals through AppNexus' … Read the full story by Tobi Elkin

Time Inc. is forming 10 "digital desks" dedicated to topics including business, celebrity, entertainment, food and sports. The goal of each digital desk will be to "profitably grow" Time Inc.'s … Read the full story by Sara Guaglione

The Mouse is throwing his hat in the ring. Walt Disney Co., may decide to bid for Twitter, too. Read the full story by Erik Sass

Oracle unveiled a new cross-channel orchestration feature to the Oracle Marketing Cloud on Monday, allowing B2C marketers to offer a unified experience across any device or channel. Read the full story by Jess Nelson

Marketers are having a hard time getting their attribution models right for in-app advertising. A further problem here is merging offline data with data from mobile campaigns. Read the full story by Philip Rosenstein

Amazon maintains its lead over search engines when it comes to consumers deciding where to make that first search for products. A study released Tuesday during Advertising Week shows the … Read the full story by Laurie Sullivan

The two-year lag between Yahoo's data breach and the company's disclosure of the hack is "unacceptable," six Democratic lawmakers say in a letter to CEO Marissa Mayer. Read the full story by Wendy Davis

Ruthie Friedlander has been named InStyle.com's first site director, the first big hire made by Laura Brown, who was named editor-in-chief of InStyle in August. Read the full story by Sara Guaglione

Some 48% of shoppers participating in a study released Tuesday say the ability to easily search and find products on a retailer's Web site can make or break a deal. … Read the full story by Laurie Sullivan