Extreme Reach has launched a marketing campaign for a new cloud-based video product that streams television ads in real time to any digital device. The TV ads live on the … Read the full story by Laurie Sullivan
News stories will be accompanied by their respective sources, and, more notably, Facebook is promising to show the same list of stories to people in the same geographical regions. The … Read the full story by Gavin O'Malley
Cisco has agreed to acquire AppDynamics for roughly $3.7 billion in cash and assumed equity awards. AppDynamics will still be led by CEO David Wadhwani. Read the full story by Gavin O'Malley
Ozy CEO and co-founder Carlos Watson says the additional funding will allow the company to double its staff from 50 to 100. Ozy brands itself as a next-generation news start-up … Read the full story by Sara Guaglione
Some of the suspensions have been lifted or moderated somewhat, but as of Wednesday, the EPA remains under a total media blackout. Read the full story by Erik Sass
Google released its 2017 Bad Ads report Wednesday to give a recap of all the malicious, trick and scam ads the company blocked in the prior year. In January the … Read the full story by Laurie Sullivan
VideoAmp and Grapeshot announced on Wednesday a partnership integrating Grapeshot's Live Audience pre-bid keyword targeting solution with VideoAmp's proprietary user graph. Read the full story by Philip Rosenstein
Sophos Phish Threat adds a phishing attack simulator and training program to Sophos Central, the company's cloud-based security management platform, and aims to help IT managers protect their company from … Read the full story by Jess Nelson
Adoption of programmatic native advertising grew by 86% in 2016, according to the latest trend report released this week by the sales intelligence platform MediaRadar. Read the full story by Philip Rosenstein