The entire media market was flat versus February a year ago. Overall areas of gain include digital media, TV and cable TV. Read the full story by Wayne Friedman
Brand and ad safety issues will soon extend from Google to other social media platforms, says Eric Feinberg, founder of the Global Intellectual Property Enforcement Center (Gipec). Read the full story by Laurie Sullivan
Adobe and Microsoft have announced an expanded partnership to co-develop marketing solutions driven by artificial intelligence, leveraging both Adobe's Sensei and Microsoft's Cortana products. Read the full story by Jess Nelson
In real-time, Facebook Messenger is now inviting users to share their physical locations with personal contacts. People can share their whereabouts for an hour with one contact or with a … Read the full story by Gavin O'Malley
The U.S. will remain the primary engine driving the global ad economy for the foreseeable future, according to the latest forecast from Publicis' Zenith unit. The updated forecast, released early … Read the full story by Joe Mandese
Alleged Florida perps try to snare the suckers with email campaign. What's the lesson here? Read the full story by Ray Schultz
Data science and technology company 4C Insights on Monday launched 4C TV, a software-as-a-service (SaaS) suite of tools for for planning, buying and measurement of TV advertising that aims to … Read the full story by Philip Rosenstein
Combine Snapchat's support and the glee people feel when making their own personalized emojis, and what do you get? The fastest-growing app in the country, of course! Unless you reside … Read the full story by Gavin O'Malley
The nearly 5-year-old digital business publication Quartz earned more than $1 million from over $30 million of revenue, turning a profit after less than five years in operation. That figure … Read the full story by Sara Guaglione
Creating compelling and original content for social media is a challenge for most brands. In travel, we are, at least, gifted with the use of exotic locations, and a domain … Read the full story by Tim Dunn