Martini Media has promoted Thomas O'Regan to president and CRO as the company continues its shift from premium to programmatic. Martini Media saw rapid … Read the whole story

Since formally launching in September, Facebook Exchange, the real-time bidding platform has attracted 1,300 advertisers and is now processing over 1 billion impressions per … Read the whole story

For most media, marketing, and advertising companies to fully take advantage of the promises of big data analysis, the process of extracting value from … Read the whole story

In a recent panel at OMMA RTB in New York City, debates broke out over issues surrounding metrics, content, quality of inventory, and how … Read the whole story

"The online advertising sector is growing rapidly and publishers need simple, seamless solutions to better monetize their inventory for greater ROI . We've enhanced … Read the whole story