RTBlog
by Joe Mandese
When Seattle-based eMarketer analyst Debra Aho Williamson was visiting New York recently, I was delighted that she took some of her real time to meet with me. For two reasons. … Read the whole story
by Laurie Sullivan
Oreo, the sandwich cookie from Mondelez, revealed insights into its real-time social strategy during a panel at South by Southwest (SXSW), where company and … Read the whole story
by Mark Walsh
The top mobile search categories didn't necessarily attract the most ad dollars last year. The top verticals searched via mobile devices were local restaurants, … Read the whole story
COMMENTARY
by Skip Brand
In previous real-time branding columns, we introduced the idea of a rich media exchange, which will become a reality in the near future when … Read the whole story