It's hard not to use overwrought metaphors when writing stories blog posts about cookies, but this one may be especially crumby. That's because much of the programmatic marketplace -- at … Read the whole story
Pricing Engine launched Friday, bringing marketers a self-service platform to manage a variety of media. The company initially released the product to support search … Read the whole story
Do you trust your favorite celebrities to give you the unvarnished truth about popular consumer products and services -- in real time -- in … Read the whole story
Q1Media and AdExcite have merged to create a display network that serves video advertisements, regardless of the device or platform. Together, the companies support … Read the whole story
Serving ads to consumers within a certain radius has become the nirvana of mobile advertising. adMarketplace will launch a service that taps into the … Read the whole story