RTBlog
by Tyler Loechner, Staff Writer
AdTheorent last week released a white paper about their new real-time learning machine (RTLM), a machine that generates data-driven predictive models in real-time. AdTheorent and Dr. Saed Sayad, the
company's … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Are mobile shoppers about to hear from their phones as they shop? Voice pioneer Nuance Communications today introduced a new mobile advertising format that … Read the whole story
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by Tyler Loechner
RTM Daily wrote back in February that the Google AdWords update could shake up mobile RTB. Internet marketing services provider Irep recently announced the … Read the whole story
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by The Editor
"...introduces the first, real-time, video webcasting enhancement to augment existing audio, chat and live bidding dynamics." Read the whole story