RTBlog
by Tyler Loechner, Staff Writer
This report isn't exactly coming in real-time, but Casale Media today released their Index Quarterly Report from Q3-Q4, 2012. Casale offered RTM Daily an exclusive look at section two of … Read the whole story
-
by Steve Smith
One of the largest ad tech platforms for real-time bidding on the Web expands onto mobile this week. AppNexus says this move will bring … Read the whole story
COMMENTARY
by Frank Addante
The digital ad market has an opportunity to leverage the best of both worlds -- sales channel management discipline from enterprise software and electronic … Read the whole story
by Wendy Davis
Privacy compliance company Evidon has released a free iTunes app that allows Apple users to opt out of behavioral targeting by mobile ad networks. … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
One of the most wonderful and yet most vexing things about the online video business is the plethora of research being released each day. … Read the whole story
-
by Mark Walsh
The Interactive Advertising Bureau and Mobile Marketing Association on Thursday issued finalized creative guidelines for mobile advertising following a month-long public comment period. The … Read the whole story
COMMENTARY
by The Editor
"The new predictive analytics functionality will be available by late 2013 for both the on-premise and cloud versions of all current and prior releases … Read the whole story
by Gavin O'Malley
Social advertising revenues are forecast to reach $11 billion by 2017. If accurate, that would represent a compound annual growth rate of 18.6% from … Read the whole story